IMD _Institute of Media and Design
MEDIA DESIGN | ONE to ONE
The OP ART movement is currently undergoing a Renaissance and the work of artists such as Heinz Mack, Victor Vasarely, Bridget Riley and many others is rediscovered and shown in museums all over the globe.
The OP ART movement invented a typical style of visual art that uses optical illusions, which give the impression to the viewer that the image is within movement, or that it is swelling or warping. The works often work with high black and white contrasts that are brought onto a flat medium like a canvas or a plate. Also most of the pieces are made entirely in 2D framework they create a deep three-dimensional and spacial effect.
The design class ONE to ONE | OP ART was trying to fuse the above described art direction with contemporary digital media and fabrication technologies to create full scale physical objects that would work as well with optical effects.
These three-dimensional installations were not constructed as a simple effect or image carrier, but were informed and sculpted in a tight relationship with its embedded graphical or optical effect in order to strengthen or intensifying the overall result.
Some of the projects were purely digitally composed within the parametric framework of Rhino Grasshopper that allowed to validate and mature the design in several iterative loops until the best fit solution was found. Those were than realized with the utilization of digital manufacturing technologies such as CNC-Laser-Cutting that allowed for a coherent digital process chain.
In other cases digital workflows were established to support the realization of the projects and help to solve problems that were unfeasible to overcome in a traditional analog manner. In one project HDR footage was used to to prove the reflections that were caused by a certain geometric shape and in another scheme micro cameras were build into a scale model to evaluate the right position and distances between a fragmented mirror and its projective graphics that were spatially arranged.
Although the design- and technical approach extremely heterogenous between the individual groups in the end all were reaching the prior defined benchmark to fuse a three-dimensional object with an optical effect to create advanced compositions.
Directed by: Daniel Büning